Local terms for this counter
tiệm vàng · gold shop · cửa hàng tiện lợi · money changer
In Vietnam the gold shop has been the household exchange counter for generations — a place to convert, store and move value outside the banking system.

$500.00
Counter order · Vietnam
Vietnamese households have long used gold as a savings and settlement instrument, and the tiệm vàng — the gold shop — became the counter where value is converted, stored and transferred. It is a trust-based, relationship-mediated financial business embedded in every neighbourhood.
Vietnam also consistently ranks among the highest retail crypto adoption markets in the world, driven by a young population, a large diaspora and substantial inbound remittance.
Anytime Capital's retail counter is live in the United States. International partner locations are onboarded market by market as local licensing allows, so the first conversation is always about what is possible where your store actually is.
The local picture
The format has a different name in every market and does the same job in all of them. This is the version that applies here.
tiệm vàng · gold shop · cửa hàng tiện lợi · money changer
Gold and jewellery shops acting as exchange counters, convenience stores, phone and top-up dealers, market traders.
United States, South Korea, Japan, Taiwan, Australia, Germany — where the money moves, and why stablecoins matter at this counter.
Vietnamese. Serving a customer in their own language is the single biggest advantage a counter has over an app.
The arithmetic
You keep a share of every order. Bigger order, bigger share. The examples below use 1% to 3% — your own rate is in your agreement.
| At the counter | Order size | Store keeps (low) | Store keeps (high) |
|---|---|---|---|
| A customer cashes a check and puts part of it into Bitcoin | $200 | $2.00 | $6.00 |
| A regular buys USDT to send to family overseas | $500 | $5.00 | $15.00 |
| A customer sells crypto and takes the cash | $1,000 | $10.00 | $30.00 |
| A small business owner buys on payday, every other week | $2,500 | $25.00 | $75.00 |
| One larger order, the kind an ATM's daily cap refuses | $10,000 | $100.00 | $300.00 |
The figures above are worked examples, not projected or guaranteed earnings. They show how the arithmetic works on a given order size at an illustrative revenue-share range. Your actual rate is set in your agent agreement, and what any individual store earns depends on its foot traffic, its neighbourhood, its hours and how many customers it serves. Anytime Capital does not promise any level of income.



Anytime Capital runs its own branches in Atlanta and Miami. Partner stores run the same counter service.
The gold shop is instructive because it shows what a counter business looks like when it is built on trust rather than licence. Customers choose a shop because of who runs it, transactions are recorded informally, and the relationship spans generations.
Adoption of digital assets in Vietnam has followed the same social logic: peer networks, family recommendation and community trust rather than institutional marketing.
That makes a counter model a natural fit and an institutional-brand model a poor one.
Vietnam's legal framework for digital assets has been developing, and crypto is not a legal means of payment there. Availability depends on the framework as it is implemented.
Anytime Capital's retail counter is live in the United States. International partner locations are onboarded market by market as local licensing allows, so the first conversation is always about what is possible where your store actually is.
Anytime Capital is a registered US money services business and operates its own branches in Atlanta and Miami. The retail program extends that same platform to partner counters — which is why availability follows licensing rather than ambition, and why the first conversation about any international market is a straight one.
An employee signs in to the retail platform in a browser, runs a one-to-two minute identity verification for a first-time customer, places the order at a live price and takes the payment at the counter. Returning customers skip the verification entirely.
The store never holds cryptocurrency, never controls a private key and never funds a float. There is no equipment to buy, lease or install.
The customer receives the asset to a wallet they control, with the delivery recorded on a public blockchain — which is a stronger receipt than most counter products anywhere in the world can offer.
Related
The rest of the programme, and the region this market sits in.
In Vietnam, yes. They are the established household counter for converting, storing and moving value, and they operate on exactly the trust-based logic that drives digital asset adoption in the market.
Vietnam's framework has been developing and crypto is not a legal means of payment there. Availability for a partner counter depends on the framework as implemented, which is determined market by market.
Anytime Capital's retail counter is live in the United States. International partner locations are onboarded market by market as local licensing allows, so the first conversation is always about what is possible where your store actually is. We will tell you plainly what is and is not possible where you are rather than taking you through an onboarding that cannot finish.
In the United States, a store acting as a serving location does not need its own money services business registration — Anytime Capital holds it. Outside the United States the answer depends entirely on the local regime, which is why availability is assessed market by market.
An employee signs in, verifies the customer once, places the order and takes the payment at the counter. There is no machine to install, no crypto for the store to hold and no float to fund.
Tell us where your counter is and what your customers are asking for. We will be straight with you about what is possible in your market today.